4 Tips for Pitching Green Initiatives and Eco-Friendly Brands
It’s no secret that today’s consumers feel empowered to put their money where their morals are, often looking for products and brands that align with their personal values. In fact,…
It’s no secret that today’s consumers feel empowered to put their money where their morals are, often looking for products and brands that align with their personal values. In fact,…
National media pitching is often perceived as the most difficult type of media outreach. Sure, it’s a different scale and a much larger audience, but it requires the same level…
We all remember when PR professionals would pack up their cars with props and product samples, intent on dropping them off at news and radio stations with the goal of…
It’s that time of year. The air is brisk, the leaves are changing color, pumpkin spice-themed products are on the menu and football is on the schedule. Yes, fall is…
2020 has become a year in which what “matters” has come into focus like never before. Be it our health and personal rights in the wake of a life-changing pandemic,…