3 PR Lessons from “It’s the Great Pumpkin, Charlie Brown”
Horror movies of questionable taste (and quality) are being advertised, grocery stores have a massive influx of candy corn, and costume shops have popped up aplenty. It can only mean…
4 Tips for Pitching Green Initiatives and Eco-Friendly Brands
It’s no secret that today’s consumers feel empowered to put their money where their morals are, often looking for products and brands that align with their personal values. In fact,…
Lauren Vogel Wins Next Generation Leader Award in Public Relations, Media and Marketing
Scooter Media Account Supervisor Lauren Vogel, APR, took home the Next Generation Leader Award (NGLA) for “Public Relations, Media and Marketing” at the NGLA Celebration at Hotel Covington on July…
Shannan Boyer Honored with NKYP Legend Award
Scooter Media founder and president Shannan Boyer will be recognized later this month as the 2021 Northern Kentucky Young Professionals (NKYP) Legend Award recipient at the Next Generation Leader Awards…
Is Your National Media Pitch Ready for Prime Time?
National media pitching is often perceived as the most difficult type of media outreach. Sure, it’s a different scale and a much larger audience, but it requires the same level…
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