3 Podcasts to Power Up Your PR Skills
With over one-third of Americans now tuning into podcasts on a regular basis, there’s no denying that podcasting has evolved from a fun pastime into one of the most popular…
5 Elements to Include in Your Annual Report
Whether your brand is a local nonprofit or a global business, an annual report is an incredible way to tell the story of your organization. If you’re not already aware,…
Get to Know Giovanni Gregg, Our Graphic Design Intern
In case you haven’t heard, the Scooter Media crew just added another member: Giovanni Gregg! Giovanni is our agency’s first-ever graphic design intern, a role he is taking on as…
3 Tips for a Successful In-Studio Interview
It’s no secret that in-studio interviews can be an intimidating task, even for experienced PR professionals who have been to hundreds of them. The wide audience of news programs makes…
5 Ideas for Improving Your E-Newsletter Open Rate
There’s no denying that email marketing is one of the most effective ways of promoting your brand or business. In fact, 64% of small business owners say that email marketing…
Scooter Media Shakes It Up at Our 6th Annual Cocktail Competition
Here at Scooter Media, sometimes we like our team-building shaken, not stirred. That was certainly the case with our 6th Annual Cocktail Competition, which we recently hosted with our friends…
3 Ideas for Creating Educational Content for Your Brand
People turn to social media for many different reasons. Some audiences love checking out the latest trending videos on TikTok, others find themselves on Facebook looking for restaurant reviews or…
How to Use LinkedIn Publishing
If you’ve spent time on LinkedIn recently, there’s a good chance that you’ve seen at least some of your connections using the platform’s LinkedIn Publishing feature. As discussed in our…
4 Steps for Writing SEO-Friendly Blog Posts
No matter what kind of industry your organization is in, search engine optimization (SEO) can help increase traffic to your website, particularly blog content. TIP: Did you know that your…
5 Ways to Liven Up Your LinkedIn Profile
There are a lot of people on LinkedIn (840 million, to be exact). However, if you take a look through your connections, there’s a good chance you’ll find many profiles…
4 Tips to Create Stunning Brand Graphics in Canva
It’s no secret that today’s audiences are more inundated with marketing messages than ever; in fact, recent research estimates that the average person sees around 10,000 advertisements every single day. With…
6 Memorable Brand Moments on Social Media
Here at Scooter Media, World Social Media Day — celebrated on June 30 every year — is practically a national holiday. Started by Mashable in 2010, this global occasion was…
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