Creating Social Video Content for Your Business on a Budget
Are you incorporating more social video content into your social media strategy in 2025? Whether your social media goals are to inform, entertain, or inspire your audience, social video is…
Why Every Business Leader Needs Media Spokesperson Training
In today’s media environment, your company’s top leaders must be prepared for anything. Their effective communication is crucial for shaping public perception, protecting brand reputation, building relationships with the media,…
Preparing Your Client for a Cooking Demo
For food and beverage brands, a live cooking demo is an excellent way to showcase your products, especially when launching a new menu or limited-time offering. In a previous post,…
3 Instagram Reels Trends to Know for 2025
As social media marketers continue to explore alternatives in the wake of TikTok’s uncertain future, many brands are pivoting to Instagram Reels for posting short-form, trendy video content in 2025….
Instagram Sizing Changes 2025: What You Need to Know
In case you missed it amidst all of the other news shaking up the social media landscape, Instagram just rolled out a major update to how images are sized on…
TikTok Alternatives to Try for Your Brand
As news about the TikTok ban continues to circulate, businesses, influencers, and individuals are evaluating what other platforms could be viable TikTok alternatives. Although it’s difficult to predict where the…
Our Favorite Viral Social Media Moments of 2024
As part of the Scooter Media digital team’s hard work for our clients, we see a lot of social media content, from posts that are funny or outrageous to insightful…
3 TikTok Trends to Utilize in 2025
Although there is some uncertainty about the future of the platform, for the time being TikTok is showing no signs of slowing down as a powerful social media marketing tool…
How to Create a Booking Memo for a Media Opportunity
Media relations can be an incredibly effective way to promote your brand, but coordinating media opportunities can be tricky to navigate. Preparing for a three-minute television segment, for example, can…
14 Things Team Scooter Media Is Thankful for in 2024
2024 has been an incredible journey for the Scooter Media team. We’ve welcomed new colleagues, driven results for clients, and even won Large PR Agency of the Year along the…
Scooter Media Wins Four Blacksmith Awards, Named 2024 Large PR Agency of the Year
The 2024 Blacksmith Awards, presented by Cincinnati PRSA, was certainly a night to remember for the Scooter Media crew! Scooter Media was named Large PR Agency of the Year, marking the…
Lauren Vogel Promoted to Vice President, Client Services
This week Scooter Media announced the promotion of Lauren Vogel, APR to vice president of client services. Previously serving as the agency’s public relations director since 2021, Vogel’s advancement recognizes…
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