Tips for Using Trending Features on TikTok
Whether you’re a social media marketer or just a casual user, there is no denying the impact that TikTok has had on the social media universe. It is now the…
2022 AP Stylebook Updates: What PR Pros Need to Know
We were all taught the rules of English in school, but language has a funny way of not staying the same for long. Language is constantly evolving, which is why…
Scooter Media Takes Home PRSA East Central District Award
Scooter Media was recently named the recipient of a 2021 Award of Merit in PRSA East Central District‘s Diamond Awards, which recognizes outstanding public relations campaigns and tactics in the…
4 Creative Ways to Repurpose Content
As any content marketing or social media pro can attest, coming up with fresh ideas for content isn’t always easy. When you find yourself in a creative rut — or…
10 Lessons from 10 Years as a Small Business Owner
In 2010, at the age of 34, I created a list of 40 things I wanted to accomplish before turning 40, and #6 on that list was starting my own…
Top 10 Social Media Sites of Yesteryear
While change is inevitable in every industry, it’s nearly a constant in social media marketing. New platforms are emerging all the time, but for every success story like TikTok there…
10 Surprising Social Media Stats from the Past Decade
Since Scooter Media’s founding in 2012, the social media landscape has changed dramatically. MySpace was already on the way out in 2012 and most of us were surfing the web…
10 Memories from 10 Years of Scooter Media
Anniversaries are a special opportunity to celebrate milestones, offering a chance to pause and reflect while also looking toward the future. As Scooter Media celebrates its 10th anniversary, our team…
10 AP Style Hacks to Help Your PR Writing
Both novice and experienced public relations pros alike know that when it comes to successful PR writing, having a foundational understanding of AP Style is key. However, with so many…
Top 10 Viral Moments That Defined a Decade
In case you haven’t heard the exciting news: Scooter Media is turning 10 this month! As part of our anniversary celebrations, we’re getting nostalgic and taking a look back at…
Twitter Testing an “Edit Tweet” Button
It’s a moment that members of the Twitterati have long been waiting for: an “Edit Tweet” button is coming to Twitter! The popular microblogging site announced the big news earlier…
3 Tips for Improving Your PR Writing
Call it writer’s block, burnout, or simply a “bad day” — at some point, everyone who completes PR writing tasks on a daily basis will experience moments when they just…
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