Meet Katie Forcade, Media Relations Specialist
#BeepBeep — meet the newest member of the Scooter Media team, Katie Forcade! Katie joins our team as a Media Relations Specialist, working on a variety of daily public relations…
Selecting the Right Equipment for Social Video
Social video — and video production in general — is an element of media that is never going away. Especially when you’re filming for social media platforms like TikTok and…
3 Essentials for Inclusive and Accessible Communications
Looking for our Checklist for Inclusive & Accessible Communications? Scroll down to download it now! As a professional communicator, you wield a lot of power. The stories you tell —…
Scooter Media Wins the KCPL Summer Reading Business Challenge
The Scooter Media crew has been pretty “booked” the last few weeks, because our agency was just named the winner of the Kenton County Public Library‘s inaugural Summer Reading Celebration…
From Threads to X: The State of Microblogging in 2023
There have been some significant changes to the social media landscape this summer. As Twitter evolves into X and continues its transformation under Elon Musk, Meta has launched Threads, a…
3 Ideas for Growing Your Email Subscriber List
There are many elements to take into consideration when developing a successful email marketing strategy, from crafting catchy headlines to designing a visually appealing layout. However, all of the hard…
3 Overused PR Phrases (and What to Use Instead)
As any PR pro who has sat down to work on their umpteenth news release can tell you, when you write the same type of content long enough, the temptation to…
Now Hiring: Media Relations Specialist
Scooter Media is looking for a Media Relations Specialist (MRS) to join our energetic and fun-loving team. Candidates should have a background working with both local and trade industry media….
3 Social Media Marketing Lessons from “Barbie” and “Oppenheimer”
Barbie and Oppenheimer aren’t just two of this summer’s most-anticipated movies — they’re also great case studies of successful social media strategies in action. With both of the films set to…
How to Identify a Reputable Media Contact
When pitching your brand — especially one that offers products and services — it’s essential to ensure that every media contact you are working with is reputable. All too often,…
3 Social Media Lessons from Recent Music Releases
While social media was initially built around the concept of connecting with family and friends, it has since evolved into a powerful tool that allows fans to directly engage with…
How to Use a LinkedIn Life Page to Attract Talent
While LinkedIn may be best known as a way to grow your professional network and land your next job, it’s also becoming an increasingly important tool for companies looking to…
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