It’s a big week at Scooter Media, because our team member Abbie Trotter has been promoted to Communication Specialist!
In this position, Abbie will continue supporting a variety of accounts by executing daily public relations and digital tactics, and will also be taking ownership of more projects that play to her strengths in media relations and strategic social media copywriting. She is eager to expand her skills even further as she steps into this elevated role and continues delivering exceptional results for clients.
“I absolutely love working alongside Abbie and have been incredibly impressed to watch her growth as a practitioner over her first two years at Scooter Media,” said Drew Boehmker, Digital Director. “She is not only a strategic thinker who is constantly striving to elevate her client work, but also a true team player that always goes the extra mile for her coworkers and clients. I’m proud of her for earning this well-deserved promotion, and can’t wait to watch her continued growth from here.”
Abbie joined the Scooter Media team in 2024, shortly after graduating from Miami University with a bachelor’s degree in strategic communication. (Fun fact: her first interview with Scooter Media was on the day of her graduation!) In 2026, she will be joining the leadership team of Cincinnati PRSA as Digital Communications Strategist.
Get to know more about Abbie here. Also, be sure to check out some of her content on the Scooter Media blog, including:
- “Turning Jokes into Wins: PR Insights from ‘The Paper'”
- “How Social Media Managers Can Avoid Burnout”
- “4 Strategies for Securing Media Coverage in New Markets”
